---
title: Support Local Wisconsin Organic Retail Campaign
description: Support Local Wisconsin Organic connects producers, retailers, and shoppers to grow markets for Wisconsin organic products through education and promotion.
---
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- [USDA Certified Organic](https://www.wisconsinorganics.org/usda-certified-organic-standards)
- [Organic Community of Practice](https://www.wisconsinorganics.org/wisconsin-organic-community-of-practice)
- [Wisconsin Organic Data](https://www.wisconsinorganics.org/wisconsin-organic-data-dashboard)
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- [Farms & Businesses](https://www.wisconsinorganics.org/en/wisconsin-organic-farms-businesses)
- [Products](https://www.wisconsinorganics.org/wisconsin-organic-brands-products)
- [Garden & Farm Supplies](https://www.wisconsinorganics.org/wisconsin-organic-supply-chain-input-directory)
- [Retailers](https://www.wisconsinorganics.org/wisconsin-organic-friendly-retailers)
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- [Support Organizations](https://www.wisconsinorganics.org/wisconsin-organic-related-organizations)
- INITIATIVES
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- [State of Wisconsin's Organic Market 2026](https://app-na2.hubspotdocuments.com/documents/243506301/view/1867114211?accessId=24e90e)
- [Wisconsin Organic Strategy Summit-2026](https://www.wisconsinorganics.org/wisconsin-statewide-organic-strategy-2027-29-summit)
- [Webinar Series: Market Claims](https://www.wisconsinorganics.org/market-claims)
- [Midwest Organic Value Chain Summit 2028](https://www.wisconsinorganics.org/midwest-organic-value-chain-summit)
- ABOUT
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- [Wisconsin Organics](https://www.wisconsinorganics.org/about-wisconsin-organics)
- [USDA Certified Organic](https://www.wisconsinorganics.org/usda-certified-organic-standards)
- [Organic Community of Practice](https://www.wisconsinorganics.org/wisconsin-organic-community-of-practice)
- [Wisconsin Organic Data](https://www.wisconsinorganics.org/wisconsin-organic-data-dashboard)
- FIND ORGANIC
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- [Farms & Businesses](https://www.wisconsinorganics.org/en/wisconsin-organic-farms-businesses)
- [Products](https://www.wisconsinorganics.org/wisconsin-organic-brands-products)
- [Garden & Farm Supplies](https://www.wisconsinorganics.org/wisconsin-organic-supply-chain-input-directory)
- [Retailers](https://www.wisconsinorganics.org/wisconsin-organic-friendly-retailers)
- [Certifiers](https://www.wisconsinorganics.org/accredited-certifying-agencies-operational-in-wisconsin)
- [Events](https://www.wisconsinorganics.org/wisconsin-organic-local-and-regional-events)
- [Resources](https://www.wisconsinorganics.org/wisconsin-organic-technical-resources)
- [Support Organizations](https://www.wisconsinorganics.org/wisconsin-organic-related-organizations)
- INITIATIVES
Show submenu for INITIATIVES
- [State of Wisconsin's Organic Market 2026](https://app-na2.hubspotdocuments.com/documents/243506301/view/1867114211?accessId=24e90e)
- [Wisconsin Organic Strategy Summit-2026](https://www.wisconsinorganics.org/wisconsin-statewide-organic-strategy-2027-29-summit)
- [Webinar Series: Market Claims](https://www.wisconsinorganics.org/market-claims)
- [Midwest Organic Value Chain Summit 2028](https://www.wisconsinorganics.org/midwest-organic-value-chain-summit)
### 'Support Local Wisconsin Organic' Retail Campaign
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- Support Local Wisconsin Organic
### Support Local Wisconsin Organic Retail Campaign
[](https://www.michaelfields.org/)
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[](https://www.naturalgrocers.com/)
### What will the Support Local Wisconsin Organic Retail Campaign Do?
Michael Fields Agricultural Institute (MFAI) will lead the project in partnership with Wisconsin Organics, a nonprofit advancing Wisconsin’s organic market growth. Natural Grocers is a key education and retail partner connecting consumer awareness with opportunities to purchase Wisconsin organic products. Its commitment to selling only certified organic produce, prioritizing organic and local products, and providing free nutrition education makes it a strong partner for reaching consumers already interested in organic food. Organic suppliers will also more easily understand buyer requirements and find services that help them reach new markets and chose what is best for them.
**Goal 1**: Build and strengthen local and regional value chains for Wisconsin organic products by expanding intermediated markets, improving intermediary business capacity, and increasing consumer access to locally and regionally produced organic and value‑added products.
**Objective 1:** Identify and analyze new or improved market opportunities.
**Objective 2:** Design and purchase marketing and promotion (Develop Organic Marketing Plan & Channel Strategy)
**Objective 3:** Implement a marketing plan for “Support Local-Wisconsin Organic’
**Objective 4:** Evaluate Marketing & Promotion Activities
**Objective 2-**Design and purchase marketing and promotion (Develop Organic Marketing Plan & Channel Strategy)
### Interested in learning more? Lets get in touch!
[Contact Us Now](mailto:noreenm@gwu.edu)
[mailto:noreenm@gwu.edu](mailto:noreenm@gwu.edu)
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